REACT SIDEKICK LAUNCHES KICKSTARTER CAMPAIGN TO CHANGE THE WAY PEOPLE CALL
FOR HELP IN AN EMERGENCY
Wearable safety device issues a
widespread alert without the need to unlock a smartphone
RELEASE EMBARGOED UNTIL: 9
a.m. ET, August 13, 2014
SEATTLE (August 13, 2014)—A new
Kickstarter project is launching today that has the power to transform the way
people call for help in an emergency. The new React Sidekick is a low-energy, wearable
Bluetooth safety device that pairs with a powerful safety app putting security
within reach when it counts. With a simple click of a button the React Sidekick
issues a widespread emergency alert, without having to reach for or unlock a
phone.
“Since we launched our
app (React Mobile) over a year ago, we’ve been continually evolving our
software and it’s become clear that an app alone is not enough. That’s why
we’ve created the React Sidekick,” said React Mobile CEO and Co-Founder,
Robb Monkman. “The Sidekick provides peace of mind at your fingertips without
the need to find your phone, unlock it, and dial. Simply press a button to send
out a widespread emergency alert to friends and family.”
The
React Sidekick’s modular, gender-neutral design is geared toward those with an
active lifestyle, especially when alone or in new environments, meeting new
clients, or in a new dating situation. The React Sidekick easily pairs with the
React Mobile app and can be worn on a clip, keychain and carabiner. It is also a great tool
to give to children and teens so they can easily call for help in an emergency
when their phone is out of reach.
After
being the victim of an armed robbery several years ago, co-founder Robb Monkman
developed the React Mobile app as a way to discretely send out a call for help.
After launching React Mobile a year ago, Robb brought together a new team with
product design and connected device experience to create the React Sidekick.
That team includes hardware veteran Rob Bangerter who has more than 25 years of extensive experience in consumer products and created the world’s
first app-enabled game accessory for the iPad. The team also includes Josh
Buesseler, an award-winning industrial designer with experience creating
products for a broad range of
industries, from outdoor to consumer electronics and medical markets.
Kickstarter
backers can choose between the black tricolored LED React Sidekick for $29 (early
bird special) or a special only for Kickstarter color sold exclusively as part
of a VIP package for $99. The team plans to ship the device by December
2014.The Kickstarter goal is $25,000, which will go exclusively to cover
tooling costs for the project.
About
React Mobile
Headquartered in Seattle, Washington, React Mobile is
an app and wearable tech solution focusing on transforming the way people call
for help in an emergency. To learn more about React Mobile, visit www.reactsidekick.com.
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Media
Contacts:
Sarah Lemmon \\\
GREENRUBINO
206-447-4747,
sarahl@greenrubino.com